ABOUT THIS PROJECT
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When working with a video company like Great Minority, we thought it was important to show some of the great work they have done, while also give the visitors a sense of the type of work they are doing.
Every project has a resizable video header, that shows a clip from the current video project
Here you see the tablet version of the single project page and the project overview page. You will see a short clip from each project when you hover your mouse over them on the overview page.
Here you see the first section under the hero-section and the top of the "about" page.
Great Minority works to tell meaningful stories and help important messages along the way that can push for debate and create new agendas. They do this in close collaboration with their customers and partners. Great Minority produces videos, from idea, to organisation, to finished product. Their specialty is short films, portraits and reportage that create awareness and promote messages. With an ongoing focus on the disability area, they place emphasis on having minorities on board of their projects for counseling. They do this so that the communication hits the right expression.
We helped Great Minority with creating their visual identity together with their founder Signe Daugaard. One of the ideas behind the visual identity was to create a simple and minimalistic identity, where the visual content was the driving force. To do this, we went with a classic typefont in Neue Haas Grotesk Display, and a black and white monotone color palette. All of this was to make sure that all of the great visual content that Great Minority makes was in focus.
We also wanted to really try and utilize the fact that we working with a video production company. Therefor we wanted to create a small loop preview of the different video projects every time you hover over the project.
